Is Sildenafil citrate, or Viagra as it is popularly known, the new aphrodisiac? Well, if the researchers at the University of Wisconsin-Madison are to be believed, then, it is definitely so!

According to this study Viagra not only increases the blood flow to the sexual organs, it also helps the pituitary gland to produce more oxytocin. This “love hormone” or “cuddle hormone” as oxytocin is also known as, plays a very significant role in social relationships and reproduction. Do you know the hormone oxytocin is also released during orgasm?

Another study conducted by the researchers at the University of California, San Francisco (UCSF) confirms that oxytocin is responsible for the maintaining healthy psychological boundaries and interpersonal relationships.

Rebecca Turner, PhD, UCSF said,

our results provide the groundwork for further studies looking at the way hormones may be affecting human attachment. We know that oxytocin is one of the hormones that can facilitate bonding in other animals, but this is the first step in exploring whether it plays a role in the emotional behavior of humans.

Isn’t this great news? Not only do these little magical blue pills (Viagra) help to treat impotence in males, it also acts as an agent to increase the sexual desire!

So, ladies now you know what to do if you want to spice up your love life! Instead of dishing up an oyster delicacy for your man, now, all you would need to do is to go buy some Viagra pills and gift it to him!